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Case Study: Growing the 5th Seattle Urban Book Expo's Social Reach Before Doors Opened
Three weeks of focused social media work ahead of the 5th Seattle Urban Book Expo added roughly 1,300 Instagram followers and grew total post engagement by over 100%, with zero paid ad spend behind it.
2 min read


Minority-Owned Business Funding Barriers in Washington: What 142 Applications Show
Minority-owned business owners in the Tacoma and Seattle area are not stalling for lack of effort. Across the applications King's Dream collected for three local business programs, the biggest funding barrier owners named was credit, followed by not knowing where to apply and not having a business plan. None of those is a failure of the business. They are gaps in access, and most of them can be closed. Who applied, and where they were starting from 142 owners applied to work
6 min read
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