Case Study: Branding To Wag and To Hold

To Wag and To Hold has a one-of-a-kind niche: pet-inclusive wedding and engagement photography. Owner Danna Lopez needed branded materials polished enough to match it. Here's how King's Dream helped deliver them.

Where We Started

Danna had a clear, lovable concept for To Wag and To Hold, but needed branded marketing materials that captured it — something polished enough to share with couples and their four-legged family members alike.

What We Did

• Designed branded marketing materials, including a banner and a pricing flyer, aligned with To Wag and To Hold's identity

• Collaborated closely with Danna throughout the design process to keep the work on brand and on budget

• Delivered the full branding project on time and within scope

The Outcome

Danna was open, receptive, and actively collaborative throughout the engagement, and the project built a strong working relationship and trust along the way. To Wag and To Hold came away with polished, on-brand marketing materials ready to help the business connect with new couples.

The last time King's staff ran into Danna was as a vendor for the Seattle Wedding Show, where she was happy to share that the firm's contribution helped close dozens of new leads at the trade show

---

The Local Mogul is King's Dream Business Consulting's blog, covering the people and small businesses building our local economies.